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Survey reveals fear of retailers’ retribution
20 February 2015 Horticultural Week.

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http://www.hortweek.com/survey-reveals-fear-retailers-retribution/edibles/article/1334361?DCMP=EMC-CONGrowerBulletin&bulletin=grower-bulletin.

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Supermarket suppliers would like to see the groceries code adjudicator (GCA) make “big wins” against retailers without the suppliers concerned later facing retribution in order for them to feel confident enough to make complaints themselves, a YouGov survey has found.

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A number said they would be happier to raise issues with GCA Christine Tacon if they could do so as a group “as they felt it would offer protection from retribution”, the survey summary said. 
Issues that affected the largest number of suppliers in the past year were incorrect deductions from invoices with or without notice, incorrectly seeking payments and charges going back several years and requirements for payments beyond those agreed at the start of the contract period.

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A recurring theme in responses was a wish for a more collaborative and mutually beneficial approach with supermarkets. “Several mentioned that the balance of power was not in their favour with retailer interest in supplier issues limited and their communication often poor,” the summary said.

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Tacon said earlier that she would consider forcing suppliers to give evidence as part of her current investigation into Tesco but admitted that fear of retaliation has been “the main reason” why she has been unable to investigate practices until now.

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Grown in the UK is fully aware of the power Supermarkets have over suppliers. We have looked into various ways to make the public aware of the source of their food and ornamentals.

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The supermarkets are just not interested in a clear method of showing the source (grower) of the produce if you can actually get in touch with a buyer to talk it over.

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If want to market your product to a supermarket you cannot contact a supermarket directly you have to go through a regional food organisation.

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Why are we, the public, directly or indirectly funding these organisations to benefit the supermarkets when they should be doing this themselves ?

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All the supermarkets want is a supplier to be put before them and then to take them on or not with all the work being done for them. They market that produce as their own, notice that most fresh food just has a growers name on the packaging in small black letters and little else unless it is of benefit to the supermarket.

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To a certain extent producers are to blame because they think that to supply a supermarket is the end goal but this is not the case. If you market your own produce to a number of independent retailers or even better yourself you are not depandent on one market that calls the shots.

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Grown in the UK has had a considerable feedback from consumers and there is a definite interest in the region, the product and the producer of the product. Marketing not through a supermarket gives more locality, less food miles and a connection between the producer and the consumer and almost certainly a better profit margin for the producer.
David Darrell

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